Amnesty campaign on The One Show0 08 Mar 17
Featured on The BBC’s One Show was another winning campaign from Splinter’s resident NHS expert Kevin McCann. NHS account manager Kev’s ‘Line up’ design encourages people to return their borrowed medical equipment: wheelchairs, crutches, zimmer frames etc. to the NHS and save money.
Besides printed and digital media the ‘Line up’ design has featured in local media including The One show and been seen locally on the side of vans that are collecting people’s medical equipment. The Amnesty campaign has proven to be incredibly effective for clients Liverpool Community Health as they have had a 40% increase in people returning borrowed equipment in the last couple of months, helping save the NHS a whopping £1.9 million in 6 months.