Category Archive: Engagement
We feel lucky to have been chosen to work with Tatton Park to create their 100 years, WWI events’ marketing. Planning began in April 2018 when we received the brief and culminates in this Sunday 11th November’s Armistice event, when the country stops to remember and thank the people who gave their lives in defence of world peace.
It has been important that the concept, whilst appealing primarily to families and older visitors, engages Tatton’s extremely broad visitor groups. When we researched WWI the Red Poppies and fallen soldiers’ themes resonated with our audiences as international symbols of the World Wars. Using a striking black, red and white palette the bold graphics relate the powerful poignancy of war, death and remembrance and creates a high visibility impact when applied across the park’s outdoor media.
Once the concept was signed off we went about producing Tatton’s events marketing that has purveyed the park from April to November including the park’s outdoor events and visitor literature: banners, flyers, digital, social media, posters, THANK YOU vinyl boards for visitors to write their messages of commemorative thanks on, a 34 page teachers’ curricular resource for Key stage 2 pupils covering: History, English, Art & Design, Geography, Maths, Science, Design and Technology & PSHEE subject activities and finally the armistice day marketing, including Sunday’s ‘When the Light Goes Out’ service programme.
It has been our pleasure to work on such an important event with Tatton Park.
Splinter recently launched 2 Welsh second language apps to promote and encourage learners to engage with the Welsh language. The games are designed for teachers and pupils of Primary and Secondary schools.
As a preferred supplier of digital design services to The Welsh Government’s, Welsh in Education Resources Branch, we were pleased to have been invited and won the competitive pitch.
Crucial insight was gained regarding design and gameplay by holding fun workshops with the teachers and pupils from: Ysgol Maelgwn, Llandudno Junction, Woodlands Community Primary School, Cwmbrân and Trowbridge Primary School, Cardiff, Ysgol John Bright, Llandudno, Cardinal Newman, Pontypridd and Eastern High, Cardiff. A massive THANK YOU to all.
The games imaginatively illustrated whimsical characters are based on Welsh legends: Guto Nyth Brân, a legendary 18th century athlete from the Pontypridd area and Dreigiau Dinas Emrys about Gwrtheyrn, the 5th century king of the Celtic Britons and the antics of two dragons underground at Dinas Emrys.
Our thanks also go to: The Welsh Government’s Welsh in Education Resources Branch, content author Elin Alaw, Welsh language specialists Janine Venables and Jo Knell, voice over actor Llŷr Ifans.
To download the apps please go to the micro site.
Sarah and I had a fab morning working with supported interns and job coaches to brand a scheme that supports young people with learning difficulties into work.
‘Nationally only 6% of young people with learning difficulties are in paid employment. Liverpool City Council are using a proven supported internship model that will result in over 60% of young people with learning difficulties accessing paid employment.’
Liverpool City Council has teamed up with Myerscough College, Sandfield Park Special School and Bankview High School, matching students with employers: The Marriot Hotel, Hilton Hotel and Glendale Liverpool – a grounds maintenance company. Students work a 4-day week and spend the final day in lessons to learn employability skills.
The Council asked Splinter to run the workshop as we specialise in working with children and young people and work as closely as possible with target audiences and clients when developing their brands. We all had a fun, creative and inspiring morning and returned to the studio with a ridiculous amount of fantastic ideas to develop.
Martin Wilby from Children and Young People’s Services said:
‘It was great to bring Splinter in to work directly with the young people. It is very important to us that the young people are helped to co-produce a brand that they identify with and have ownership of. The project is all about the young people unlocking their hidden talents. A lot of which were displayed in the designs and ideas that came from the session’.
We’re now waiting to receive the interns’ feedback on our interpretation of their designs…exciting!
To read more about the scheme please read the Liverpool Express article.