Category Archive: Public Sector
Great news for our friends in the Communications Team at Liverpool Community Health NHS Trust (LCH). Last night at the UK Public Sector Communications Awards 2017 they scooped the Community Relations Campaign of the Year’ award for their Community Equipment Amnesty Campaign – conceived and designed by our very own Senior Designer and Print Manager, Kev McCann.
The campaign was up against some stiff competition in the form of Barnet Council, Buckingham County Council, NHS Blood and Transplant, Northampton General Hospital NHS Trust, South Yorkshire Police and West Yorkshire Police.
The campaign featured a ‘line-up’ approach , featuring various items of community equipment to get people into thinking about whether they have any of the ‘usual suspects’ lurking around their home and giving clear information on how to return them. The campaign was used over printed formats, web graphics and LCH’s entire fleet of vans!
The Community Equipment Amnesty is an ongoing campaign aimed at prompting people in Liverpool to return their borrowed NHS equipment, including things like wheelchairs, walking sticks and crutches. When these items are not returned, it costs the local NHS over £500,000 annually.
After being rolled out in March 2017, the campaign featured on BBC1’s, The One Show, who had a whole segment on returning equipment and the huge costs to the NHS. It seems to have made a positive impact though, as to date it’s saved the local NHS £1.9 million and seen a 40% increase (so far) in people returning borrowed items.
For more information on the Community Equipment amnesty please visit Liverpool Community Health NHS Trust
Congratulations to James, Rachel and Anna at LCH Communications Team!
…in Congleton, Behaviour and Welfare Lead; Liz Griffen, and her students for inviting Lesley Seal, Senior Communications Officer from Cheshire East Council and myself to discuss our adolescent neglect campaign.
The Council and school are both creating awareness campaigns to educate people about child and adolescent neglect. Splinter is proud to have won the commission and be involved with this important project. There is little discussed or understood about exactly what child neglect is and what as a society we should do about it. So I was grateful to speak to Liz, a safeguarding and welfare specialist and her group of students, who gave up their lunchtimes to discuss the subject and give me their valuable insight on visuals, messaging and communication channels.
I was made to feel very welcome and am impressed by the students’ design savvy, creative input and clear understanding of a complex and subjective issue. Having already provided such crucial insight, we have kindly been invited for a return match to tell us what they think of our creative…fingers crossed!
I look forward to my return visit at the end of the month.
…And look out for the campaign in March.
Splinter and Liverpool company Twin Vision have been busy working with schools to create Liverpool’s ‘Local Offer’ app. The ‘Local Offer’ is a new law, which states that every local authority must talk with children and young people, with special educational needs or disabilities and their families to find out what sort of support and services they need.
Tobacco Free Futures (formerly Smokefree North West) is a nationwide collaborative partnership, supported by NW Primary Care Trusts. We developed a new website to communicate their nationwide status and new brand. The site, managed by a WordPress CMS, has a wide range of features including an Events Calendar, Products Shop, a secure practitioners’ resource area, Updateable News and Twitter integration.
Commissioned by Merseytravel www.climatlantic.co.uk is a fun and easy to use website for Primary and Secondary schoolchildren, teachers, parents and guardians. The website and games promote carbon reduction activity and environmental awareness, such as turning off lights, using public transport or planting a tree.
Climatlantic is a partnership of European countries: Ireland, UK, Portugal, Spain and France, located along the Atlantic coastline and working together to reduce their collective carbon footprints. Visitors to the website’s homepage are invited to make a pledge and help save the planet. After pledging you/schools are automatically sent advice to help fulfill that pledge.
The multi-lingual website has been designed with help from Holy Spirit School in Merseyside and Connah’s Quay High school in Flintshire. The children choose the colourful funky style of the website, the cool animal characters, including their names and also helped develop the game concepts. Climatlantic’s eco-guides are called Ollie the orangutan, Ula the parrot and Roofus the polar bear and appear throughout the site and games. Thanks to the fabulous illustrator Tracy who helped bring the children’s ideas to life.
To complement the Clwydian Range site we completed at the end of 2010, we have just completed the new website for Denbighshire Countryside Service. Whether you are into walking, cycling or just want to get away and experience beautiful countryside, maybe Denbighshire is for you.
Clwydian Range, upland frontier of North Wales, is an unmistakable chain of purple heatherclad summits topped by Britain’s most dramatically situated hillforts and linked by Offa’s Dyke Path National Trail. Famous for its stunning views, this is one of the least discovered yet most welcoming and easiest to explore of the UK’s finest landscapes.
Splinter, in partnership with Hi-Clarity Communications, have just delivered a comprehensive branding development for the Clwydian Range Area of Outstanding Natural Beauty. Consultation sessions were held with stakeholders, staff and local businesses to ensure that local ownership of the process was shared throughout.
In particular the following outputs have been delivered:
– Brand Review
– Communications Strategy
– Brand Guidelines
– Sense of Place Toolkit
In addition to the above brand documents Splinter has also produced a range of supporting materials and media such as:
– Tourism leaflets
– Local transport maps and timetables
– Website featuring bespoke mapping tools
– Display materials
Following on from the award winning Clued up in Hull children and young people’s website, Splinter were asked to design and produce an additional game to add to the ’13 and over’ section of the site. The game was made primarily to inform young people on the various forms of environment related crime that Hull City Council sees as a problem.
It’s split into four mini-games, each dealing with a type of crime, including fly tipping, littering, graffiti and dog fouling. Play the game here.
I have really, really enjoyed working with Splinter; the game was designed exactly how I had originally planned it and the extras they added were very creative. Even at an early stage I knew I had something special that I could show other authorities and will have no problem, I believe, in finding you more work for this type of game for other social landlords.
Carl Stephenson, Practice Manager
Following on from the award winning Clued up in Hull children and young people’s website, Splinter were asked to design and produce an additional game to add to the ’13 and over’ section of the site. The game was made primarily to inform young people about the issues surrounding homelessness and to educate them on the best choices to make when attempting to get a job and pay rent.
There are three different characters in the game, each facing a different challenge – from budgeting for how to live alone, the best choice when moving away from parents or the best methods for job hunting. Play the game here.