We have worked with Cheshire East for the last 2 years on various projects and we are lucky to be able to work with the youth services, leisure services, library services to name a few.
During that time we have been asked to do many things from simple A5 information leaflets, to promotional items, branding and large scale hoardings. All the items we produce must adhere to the Cheshire East brand guidelines so we are careful to ensure all artwork produced is within those rules, however we have been able to use illustration and photographic imagery provided by the client.
Some examples include:
Cheshire East Library services needed an updated timetable and fee leaflet and poster for all of the libraries in Cheshire East so they asked us to look at it. They had no imagery or specific brand so we opted for an illustrative bright and cheerful approach to promote the services offered within the libraries. The client loved it and it was very well received.
The client got in touch with us to look at their apprenticeship scheme, A Star Apprentice, branding, requiring a simple but effective mini brand. The stipulations were that it had to be in Cheshire East colours and be appealing to potential apprentices, businesses and leaders. We opted for a text based approach that offered a clear, classy brand with elements included to allow CEC to be flexible in their application.
We were also approached by the Youth Service team to create some promotional folders and banners for Cheshire Easts many youth clubs. The idea was to allow the service to travel to schools and youth clubs in the area to promote services available to the target age group.
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